E is for ethics, E is for eusebia, and E is for epithets.
I originally thought I would do eusebia, but I am still defining what this means to me personally, so I combined epithets with another idea of pointing out that gods are not just their archetypes.
Epithets, to narrow it down quickly, are like nicknames for the Gods, and they remind the worshipper that Gods are more than their archetypes and domains.
For example, most people are familiar on a base level with Aphrodite, the goddess of love and sex. These two things are seperate, but equally awesome. Aphrodite Pandemos would be Aphrodite in terms of sexuality, a basic drive for most of humanity, whereas Aphrodite Urania is the goddess of spiritual love, like the kind you have for a dear brother or long time spouse. Some may be even familiar with Aphrodite Philomeides, the laughter-loving Aphrodite. But are they familiar with Aphrodite Areias, war-like Aphrodite?
I would bet on probably not.
In the case of Zeus, most know him as kind of a dick. He’s the guy going around raping women and cheating on his wife, a sort of frat boy of the sky. He’s also the guy that flings thunder and lightning about, and many people are aware of this aspect of him as well. But, he is also Zeus Xenios, in charge of punishing those who do not treat their guests properly, and Zeus Telios, a protector of marriage. Someone else put it as a bit of “At the end of the day, despite Zeus’ philandering, he always goes back to Hera, and there is something romantic in that”. I’m not terribly close with Zeus, and while the word ‘rape’ may put others off, recall that rape was a general word of any male sticking it in a girl, and that, quite likely, the gods aren’t bound by human morals.
One of my favorite of the males is Hermes, god of the marketplace, god of thieves, and god of traveling. Brazen thieves would call his name as they bolted with some goods. In terms of archetypes, he is a trickster god, like Loki, however, he was also a god of language, and combined with Thoth into Hermes Trimegistus, and he was a god of alchemy. Despite his vague trickster god status, he is not entirely about ruining people’s lives. He was also a giver of good things; when one came across some bit of lucky find, it was called a hermaion, a windfall from Hermes. And Hermes was a pretty smart dude.
So whoever called Greek paganism an obnoxious bureaucracy can suck it.